Executive Communications: From Management to Leadership

Every company needs leaders – those who inspire others, create change in the company, elevate profitability and expand market share.  But few managers understand the unique strengths needed to become such a leader.  You’ve been an individual contributor until this point; now, you’ve been elevated to a new role.  Suddenly old methods for interactions change.  Expectations deepen.  How can you develop the new strengths needed to be successful in your new role?  During this hour-long, highly engaging session, we will learn about the Seven Seismic Shifts in Leadership, according to Harvard Business Review.  We will also discuss the critical skills you will need to advance from tactical to strategic; from contributor to achiever; from manager to leader.

You will be involved in break-out discussions, where you’ll discuss the unique leadership styles that will help lead your company through change; what obstacles hold leaders back; how to lead the new team at the enterprise level; and how to develop a strategic mindset.

Once complete, you will have the strategies, tools and techniques to enhance your leadership potential.

About Marianne Gooch:

Marianne Gooch is the Founder and President of DynaComm LLC.  She is a business communication and leadership coach, a management training consultant, and keynote speaker who also teaches executive education to business leaders at Bauer Business Executive Development program at the University of Houston.

For the past 35 years, she has led business transformation efforts for global companies with annual revenue of $50 million to over $30 billion during acquisitions/mergers, organizational change and reputational matters.  She advises CEOS and business leaders in their responses to business-critical issues; provides counsel to leaders on their communication technique and delivery methods and ensures that a company’s message is clearly articulated and understood by all audiences.

During her career, Marianne helped companies navigate several high-profile, multi-year corporate issues and crises. Her corporate experience includes heading up communication efforts for Chevron Corporation, KBR, Inc., Parker Drilling, American General, and Service Corporation International

The value she brings to her clients is helping business leaders grow from being tactical thinkers to embracing a strategic mind-set.

Marianne has given keynotes addresses at business leadership meetings. She has also presented to numerous associations and at conferences on topics of leadership, women in business, and leadership communication.  She has published articles in the Houston Business Journal and has been quoted in The Wall Street Journal.

Marianne has a Bachelor of Arts degree in Speech Communication and Rhetoric from the University of Houston and an Executive MBA in Global Leadership from C.T. Bauer College at the University of Houston.